CHIEF EXECUTIVE OFFICER
Since taking the helm as Chief Executive Officer eight years ago, Rena Coughlin has focused on strengthening the nonprofit sector. She has made significant progress as the leading nonprofit sector advocate helping governments, philanthropic organizations, and citizens understand the importance and positive impact of local nonprofits-both in quality of life and financially within the region.
A proponent of innovation, Rena has championed the Nonprofit Center online fundraising WeGive.org and its community platform, TheNonprofitLink.org. With the Board of Directors, she leads strategy, resources allocation, and staff development to sustain and carry out the mission of the Nonprofit Center.
Previously Rena led Girls, Inc. of Jacksonville as CEO, providing programs for over 1,800 youth across multiple outreach sites. As Special Projects Manager for Leadership Florida, she managed programs and special projects such as gubernatorial debates for the statewide community building organization. Earlier in her career she spent eight years in Washington D.C. as a legislative aide to Senator Bob Graham working on legislation across a broad spectrum of issues important to Florida constituents. Joining the Peace Corps immediately after graduating from the University of Florida, Rena headed to Liberia, West Africa. Working as a volunteer she helped introduce fish farming as a source of protein and family revenue, raised funds to construct a rural medical clinic, and developed a long-term strategy on behalf of the World Bank for Liberian fresh water aquaculture.
Contact Rena if you need: information and resources for advocacy or lobbying local, statewide and national officials on issues concerning the nonprofit sector; information about the Florida Nonprofit Alliance; recommendations for building alliances with people and organizations to advance your organization; and information on state of the nonprofit sector. Rena facilitates the CEO Confidential member convening group.