Developing a Measurement & Evaluation Plan for Your Program or Organization
Mar 11, 2025 9:00AM—12:30PM
Location
The Jessie 40 E. Adams St, Room 208 - Lecture Hall Jacksonville, FL 32202
Cost Nonprofit Center Members: $65; Non-Member Rate: $90
Categories Access to Capital, Organizational Learning and Measurement, Professional Development Series
Topics Data, Evaluation & Compliance, Development and Fundraising, Grants, Grants & Evaluation Series, Professional Development Series, Strategy and Organizational Development
*This workshop is part of the 2025 Grants & Evaluation Series: Design, Measure, and Fund the Change You Seek. Click here to register for the full series.*
You have clear goals, and a strong understanding of what your program does (and why). In this workshop, you will design an evaluation and measurement plan that is the right scope and intensity for your organization — no matter the size, mission area, or staff knowledge of evaluation. Leave with a roadmap that will help you choose measures of performance and outcomes, plan to monitor them, and understand and communicate results in a way that drives continuous improvement and buy-in from funders, staff, and constituents.
Join Senior Director of Partnerships & Programs for the Nonprofit Center, Callan Brown, who leads this hands-on and practical session!
Callan is responsible for leading, conceptualizing, and implementing program strategy that aligns with Nonprofit Center strategic goals. In her role she facilitates curriculum design, analyzes data and evaluations, and leads program revenue and expense strategies. She earned her Masters Degree in Public Administration at the University of North Florida with a focus in Nonprofit Management. Having worked for both small and large nonprofit organizations, Callan has experience in development, grant writing and management, and before joining the Nonprofit Center, was the Program Director for Take Stock in Children Clay County at the YMCA of Florida’s First Coast.
Callan first got involved with nonprofits while serving with AmeriCorps during her time at the Florida State University, where she earned her BA in Art History and Museum Studies. Her passion for the arts continues here in Jacksonville; Callan previously taught an arts enrichment program to youth in St. Johns County, and currently teaches dance to adults at Dance Trance Fitness. Callan loves exploring her Springfield neighborhood with her family and two spoiled puggle pups.
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