Evaluating Your Special Events

Nov 10, 2020 9:00AM—12:00PM


This event will be held virtually only. You will receive additional instructions once you complete your registration.

Cost $50 for members; $90 for non-members

Event Contact Callan Brown | Email

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**This workshop is part of our 2020 Tactical Approach to Fundraising Series

Nonprofit organizations have traditionally relied heavily on special events to raise money for their missions. Metrics and decision points about standard events will be shared in this session to help you know if your event is worth your time, but in a global pandemic environment, what needs to be changed? Up-to-date recommendations will be shared with an opportunity for open discussion about what you have learned during 2020. Join us to find out not only how to evaluate your existing events, but also come ready to share and learn from others about how we move into the future to create impactful interactive experiences (whether in person or virtually) to raise money for the causes we care about.

Join Lori Ann Whittington, CEO of Pine Castle and a special events expert, who will be facilitating this series program!

Portrait of Presenter Lori Ann WhittingtonAbout Lori Ann: Lori Ann Whittington is currently the CEO of Pine Castle, a nonprofit organization in Jacksonville, Florida that serves adults with intellectual and developmental differences, empowering them to learn, work and connect.

She is a seasoned nonprofit professional with more than 25 years of experience and previously worked for the American Cancer Society in a variety of positions such as First Coast Area Executive Director, and later National Director of Distinguished Events where she managed a $35 Million portfolio of 250 galas and 150 golf tournaments nationwide.

Lori Ann has also held leadership positions in several arts organizations including The Dallas Opera, The Arts Festival of Atlanta and Jacksonville’s Cummer Museum of Art & Gardens.

She founded a special event production firm in Dallas, Texas and has been co-owner of nonprofit consulting firms based in Atlanta, Georgia and Jacksonville, Florida.

Lori Ann frequently teaches seminars on topics ranging from Special Events, to Crisis Communications and Donor Development and lives in Jacksonville Beach with her husband, Public Relations Consultant Ron Whittington.  Their two daughters attend Jacksonville University and the University of Central Florida.